BUZZ REPORTS

Buzzcapture provides quantitative as well as qualitative analyses. Our reports are often delivered periodically. Their frequency is determined in consultation with our clients. It is also possible to draw up an inventory report, such as a baseline assessment, or to restrict an analysis to a specific campaign or to the activity of your CRM team.

CREATE UNDERSTANDING

Our goal when drawing up reports is to give our clients a concrete understanding, revealing possible solutions and actions to be taken.

For example, we focus on mapping the arguments that trigger specific sentiments. In addition, important sources and influentials are recorded in detail.

Recommendations are subsequently made based on the research results.

RECOMMENDATIONS

Recommendations are a significant part of our reports. They are mainly based on research outcomes, but we also look at what other market players are doing nationally and internationally in social media. There are often important lessons to be learned by observing interesting cases from other companies.

MARKET ANALYSIS

One of the advantages of monitoring social media is that research is not limited to your own brand. Discussions about other market players and relevant topics are mapped as well. As a result, our reports also give you insights into the reputation and activities of your competitors.

DELIVERABLES

The content of our reports is determined in consultation with the client.

Frequently, particular areas of attention are chosen for each report.

Standard elements of our analyses are:

Volume of discussions of monitored brands and topics.
Sentiments per brand
Trends
Competitors
Sources
Influentials
Impact of discussions
ROI: estimation of the brand value of social media

CREATE YOUR OWN ANALYSES

The Full Data Access allows clients to make their own analyses and reports. Full Data Access is an optional product for Brand Monitor users and give you access to your own complete social media database. This information can also be made available via an API to be integrated in your own system.

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